Contrasting Inuvo (NYSE:INUV) and IDW Media (NYSE:IDW)


Inuvo (NYSE:INUV – Get Rating) and IDW Media (NYSE:IDW – Get Rating) are both small-cap IT and technology companies, but which is the best investment? We will compare the two companies based on the strength of their analyst recommendations, institutional ownership, dividends, earnings, risk, valuation and profitability.

Insider and Institutional Ownership

16.0% of Inuvo shares are held by institutional investors. Comparatively, 16.2% of IDW Media shares are held by institutional investors. 9.1% of Inuvo shares are held by insiders. By comparison, 22.0% of IDW Media shares are held by insiders. Strong institutional ownership indicates that endowments, large fund managers, and hedge funds believe a stock will outperform the market over the long term.

Volatility and risk

Inuvo has a beta of 0.9, indicating that its stock price is 10% less volatile than the S&P 500. In comparison, IDW Media has a beta of 0.75, indicating that its stock price is 25% less volatile than the S&P 500.

Analyst Notes

This is a breakdown of the current recommendations for Inuvo and IDW Media, as reported by MarketBeat.

Sales Ratings Hold odds Buy reviews Strong buy odds Rating
Inuvo 0 0 0 0 N / A
SDI media 0 0 0 0 N / A


This table compares the net margins, return on equity and return on assets of Inuvo and IDW Media.

Net margins Return on equity return on assets
Inuvo -11.12% -22.85% -17.30%
SDI media 8.05% 16.04% 9.90%

Valuation and benefits

This table compares revenue, earnings per share (EPS), and valuation of Inuvo and IDW Media.

Gross revenue Price/sales ratio Net revenue Earnings per share Price/earnings ratio
Inuvo $59.83 million 0.98 -7.60 million dollars ($0.07) -7.00
SDI media $32.42 million 0.54 -$5.39 million $0.25 5.64

IDW Media has lower revenues, but higher revenues than Inuvo. Inuvo trades at a lower price-to-earnings ratio than IDW Media, indicating that it is currently the more affordable of the two stocks.


IDW Media beats Inuvo on 8 out of 11 factors compared between the two stocks.

About Inuvo (Get a rating)

Inuvo, Inc., a technology company, develops and sells information technology solutions in the United States. The Company’s platforms identify and message online audiences for various products or services across all devices, formats and channels, including video, mobile, connected TV, linear TV, display, social media, search and native. Its platforms optimize the purchase and placement of advertising in real time. The Company’s products and services include ValidClick which provides marketing and advertising services, as well as data collection, analytics, software and publishing used to align merchant advertising messages with anonymous consumers on various sites. online web; and IntentKey, an AI-powered consumer intent recognition system designed to reach targeted audiences on mobile and desktop. He also operates a collection of websites under the Bonfire Publishing brand, which creates content on a range of topics, including health, finance, travel, careers, automotive, education, and lifestyle categories. life. The Company’s marketing channels include websites, social media, blogs, public relations, trade shows and conferences. Inuvo, Inc. was incorporated in 1987 and is headquartered in Little Rock, Arkansas.

About IDW Media (Get a rating)

IDW Media Holdings, Inc., a diversified media company, operates in the publishing and television entertainment industries worldwide. It operates through IDW Publishing and IDW Entertainment segments. The IDW Publishing segment publishes comic books, graphic novels and digital content through its IDW imprints, Top Shelf Productions, Artist’s Editions and The Library of American Comics. The IDW Entertainment segment develops, produces and distributes content in various formats, including film and television. The company was formerly known as CTM Media Holdings, Inc. and changed its name to IDW Media Holdings, Inc. in July 2015. IDW Media Holdings, Inc. was incorporated in 2009 and is headquartered in Newark, New Jersey.

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